Case Study: clickVISION

"Advanstar Communications, a worldwide leader in medical periodicals, wanted an innovative, interactive presentation to assist Pharma and other clients in the healthcare industry with key brand messages and the generation of sales leads.

Working with Advanstar, Stonehouse Media developed a signature product, clickVISION, to spotlight cutting edge medications and devices while tracking and reporting viewer response. clickVISION’s power is in its deceptive simplicity. It is delivered by email from a trusted source to the audience via a simple link. With straightforward scripting and visuals like graphics, video and animation cut to music. The narration highlights the heart of a product’s benefits and efficacy. Brief seat time respects the physician’s schedule; and one-click response sets clear follow-up expectations. The clickVISION can be forwarded to a friend and the response is measured in order to allow the client to modify and tune the message if needed. Stonehouse Media Incorporated® was the production and development partner for clickVISION with Advanstar for the medical and pharmaceutical industry. Similar presentations can be created for any industry."

clickVISION Promotional Web Site